Our behavioral framework
Identify
Identify and understand the real behavior and the desired behavior in the right context.
Identify
Identify and understand the real behavior and the desired behavior in the right context.
Define
Formulate and prioritize hypotheses of interventions that can lead to the desired outcome.
Define
Formulate and prioritize hypotheses of interventions that can lead to the desired outcome.
Develop
Produce measurable interventions that are tested in practice.
Develop
Produce measurable interventions that are tested in practice.
Evaluate
Understand what affects behavioral change and how to implement and scale.
Evaluate
Understand what affects behavioral change and how to implement and scale.
Refine
Continuous optimization and adjustment of interventions.
Refine
Continuous optimization and adjustment of interventions.
Scale
Implement the most effective interventions in full scale.
Scale
Implement the most effective interventions in full scale.
Identify
Define
Develop
Evaluate
Refine
Scale
Identify
Identify and understand the real behavior and the desired behavior in the right context.
Define
Formulate and prioritize hypotheses
of interventions that can lead to the desired outcome.
Develop
Produce measurable interventions that are tested in practice.
Evaluate
Understand what affects behavioral change, and how to implement and scale it.
Refine
Continuous optimization and adjustment of interventions.
Scale
Implement the most effective interventions in full scale.
Identify
Define
Develop
Evaluate
Refine
Scale
Identify
Identify and understand the real behavior and the desired behavior in the right context.
Define
Formulate and prioritize hypotheses
of interventions that can lead to the desired outcome.
Develop
Produce measurable interventions that are tested in practice.
Evaluate
Understand what affects behavioral change, and how to implement and scale it.
Refine
Continuous optimization and adjustment of interventions.
Scale
Implement the most effective interventions in full scale.
Our iterative approach involves rapidly testing and refining solutions in real-world settings. This ensures solutions that are flexible, effective, and lead to long-term results like increased customer value, reduced churn, better employee adaptation, and improved decision-making.
Based on Nesta x BIT
Ethics
Information about behavior and decision-making can be misused, then referred to as manipulative design or sludging. Therefore, it is important for us at Nudgelab to take ethical considerations that put the individual's needs and their best interests first.
1. Transparency
2. Easy to choose something else
3. Lead with good intent
Sunstein & Thaler, Nudge, 2008
AmosNL
AmosNL
AmosNL
AmosNL delivers AI-driven predictions from science research, customer insights, and synthetic behavioral segments, enabling measurable behavior change and results for your business.
AmosNL delivers AI-driven predictions from science research, customer insights, and synthetic behavioral segments, enabling measurable behavior change and results for your business.
Science Based
We dive into research literature to identify the most effective and evidence-based interventions for your unique context.
Tailored Insights
These interventions are com-bined with specific information about your company, relevant news landscapes, and behavioral psychological insights.
Tested Predictions
Finally, we test these interventions on synthetic behavioral segments, which are modeled based on your context and extensive research data.
Science Based
We dive into research literature to identify the most effective and evidence-based interventions for your unique context.
Science Based
We dive into research literature to identify the most effective and evidence-based interventions for your unique context.
Tailored Insights
These interventions are combined with specific information about your company, relevant news landscapes, and behavioral psychological insights.
Tailored Insights
These interventions are combined with specific information about your company, relevant news landscapes, and behavioral psychological insights.
Tested Predictions
Finally, we test these interventions on synthetic behavioral segments, which are modeled based on your context and extensive research data.
Tested Predictions
Finally, we test these interventions on synthetic behavioral segments, which are modeled based on your context and extensive research data.
